Brayan Acebo, product and operation director at Grability, a ‘startup’ developer of e-commerce and virtual stores , gives us the benefits small and medium-sized companies get from bring their products or services to people’s ‘smartphones’

In the wake of the pandemic, e-commerce went from being an option or a trend to a necessity. Selling through the internet with the help of applications became the secret formula for businesses to meet the growing demand of virtual consumers and minimize the health risks and expenses that a physical store entails.

According to figures from the Nasdaq firm, it is estimated that by…


Story By: Rodrigo Ferreira — Product Manager at Grability.

Tiempos de pandemia. Cuarentenas. Pico y placas. Pico y cédulas. Pico y géneros. Libertad a medias. Todos libres nuevamente. Pandemia otra vez. Repeat.

Este es el ciclo de nunca acabar en varios países desde hace más de un año. Lo único que no ha cambiado para muchas startups y empresas con ambientes de oficina es que sus equipos siguen trabajando remoto.

Yo, Rodrigo Ferreira, estoy a favor del trabajo remoto.

  • Nos ahorramos commuting y todo lo que eso conlleva (costo de transporte, levantarse más temprano, cansancio, tiempo invertido).
  • Ahorramos más al…

Story By: Alfredo Nava — Business Developer at Grability.

We all have witnessed how new and innovative business models have transformed so far buyer-seller relationships in this pandemic. These relationships have pushed the envelope of what is possible to buy and sell on the web or through a mobile app.

In fact, an expert in consumer psychologist from the University of the Arts London, Paul Marsden, was quoted by CNBC and said: “Panic buying can be understood as playing to our three fundamental psychological needs.”

1. We need to feel that we’re in control of our actions.

2. We need…


Story By: Rodrigo Ferreira — Product Manager at Grability.

En una escala de 0 a 10 ¿cuán probable es que le recomiendes {insertar producto/solución} a un amigo o colega?

Fuente

Si en algún momento de tu vida como usuario de un producto digital has recibido esta pregunta en una campaña de email o incluso dentro de la misma app en forma de pop-up o in-app notification, entonces eres uno(a) de los(as) “afortunados(as)” en haber recibido una encuesta de Net Promoter Score (NPS en adelante).

Quiero hablar de esta métrica porque su culto cada vez se hace más grande.

De acuerdo…


Story By: Rodrigo Ferreira — Product Manager at Grability.

En mi posts sobre onboarding y product-led growth repetí varias veces la palabra product-market fit (PMF en adelante). Incluso llegué a comentar lo siguiente:

Y apostar por growth no está mal; es lo normal en las startups, sobre todo en aquellas financiadas por VCs y ángeles. Lo que sí está mal (o mejor dicho, lo que no es recomendable) es querer hacerlo sin haber conseguido primeramente el product-market fit (PMF en adelante).

Teniendo PMF, tiene todo el sentido del mundo escalar tu producto y apostar por el modo (hyper)growth. De esa…


Story By: Rodrigo Ferreira — Product Manager at Grability

¿Conoces Homejoy? Fue una startup de limpieza fundada en el 2013 que ingresó al batch de YCombinator y que, al cabo de 2 años, tras tener cientos de empleados, presencia en más de 30 ciudades y levantar más de U$D 40M, cerró sus puertas. …


Story By: Rodrigo Ferreira — Product Manager at Grability

Si ves una cubeta llena de agujeros, ¿tiene utilidad echarle agua? Si estás buscando un restaurante para comer como Dios manda, ¿tiene sentido elegir el restaurante con el mejor menú de postres en la ciudad pero con los peores platos principales? Si eres el dueño de un hotel con 1/5 estrellas en TripAdvisor y con una tendencia negativa en la cantidad de bookings, ¿vale la pena invertir en una ampliación del número de habitaciones?

Creo que me hago entender. Aunque la respuesta a todas estas preguntas es obvia, muchas compañías, sobre…


Story By: Greddy Torres — Senior UX Designer at Grability

Basically, every company is composed of a group of people who must work towards a previously planned final objective, however, for this to be achieved successfully, teamwork is essential. There are different definitions regarding its meaning, and one of the ones that seems most illustrative is that of Olman Martínez, from the Universidad de las Ventas who proposes that:

“Teamwork doesn’t just mean“ working together ”. …


Story by: Marisela del Valle — Backend Lead at Grability

Most people who work in a software development team have to deal with this activity named “Code Review”. Let’s start by defining this for those who don’t know what it is: Code Review is an activity that takes place in software development teams where team members review another team member’s code.

It is very common that some people don’t feel comfortable with their coworkers reviewing their code, especially when they have more experience or a higher position. Even, many times, people with leadership positions or with more experience use to…


Story by: Greddy Torres — UX designer Grability

The emergence of the pandemic in the year 2020, forces organizations in different countries to review communication processes, which will inevitably be affected by migrating towards new approaches that, supported by technology, will force migration of their workforce to destinations other than the traditional office and therefore emphasize communication and psychosocial problems that employees will face when shifting their way of working to teleworking.

As Taleb mentioned in “The Black Swan” it seems like the current situation, because it has 3 essential attributes: First, It has Rarity. Second, made an incredible impact…

Grability

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